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OPEN LAB
Open Lab, a unique photo lab in Melbourne which allows members to develop and scan their own film using Lab-grade equipment.
SERVICES
Social Strategy
Social Refresh
Instagram Templates
Video Content: Art Direction
YEAR
2021
Think bigger
than sustainable.
As important as it was to effectively relay the benefits of taking Plantwise suppliments, we also had an arguably more important message to convey. Plantwise have a mission to not only reduce its environmental impact, but to do their part to actually help regenerate the planet with agriculture.
Starting from scratch we designed Open Lab’s social media and content to draw upon it’s film photography roots. Using lens flares, a retro inspired colour palette and nostalgic flare, we launched this analogue brand into the digital space.
The essence of Collingwood. Captured.
Designed for
print and digital.
We went beyond just the design assisting MANN with copywriting and structuring their website and presentation documents. It was imperative that all touch-points were updated with the new modern and cohesive designs.
Total creative and technical control.
We were tasked to create a social strategy to launch Open Lab - Melbourne’s first self-service photo lab. Setting up their social media channels, we designed and developed a suite of social media templates based on the aforementioned comprehensive strategy.
We were tasked to create a social strategy to launch Open Lab - Melbourne’s first self-service photo lab. Setting up their social media channels, we designed and developed a suite of social media templates based on the aforementioned comprehensive strategy.
The essence of Collingwood.
Captured.
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